Matt Gallant

10 Killer Business Lessons from Straight Outta Compton

WARNING: SPOILERS AHEAD! If you haven’t seen the film Straight Outta Compton — go check out. It’s a great movie filled with powerful business lessons that will help you achieve long-term success with your NonJob. 1. Follow Your Passion Dr Dre and Ice Cube were passionate about rap and nothing was going to stop them…

NonJobs | How to Create an Irresistible Offer

How To Create An Irresistible Offer

Have a product or service you want to bring to the market place? To help sell your product or service you need to create an irresistible offer. When it comes to marketing and selling, coming up with your irresistible offer is one of the most important aspects you need to consider. There’s a lot that…

Matt Gallant | Creating Compelling Headlines

Creating Compelling Headlines That Sell

Before we dive deep into what it takes to write a compelling headline that sells, you need to understand what copywriting is and how important it is to your marketing strategy. What is copywriting? Copywriting is one of the most essential elements of effective online marketing. The art and science of direct-response copywriting involves strategically…